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Criteo, a leader in personalized performance marketing, has selected Gemini Solutions as its technological partner for software development and consulting.
Criteo’s global footprint requires the company to choose its partners very carefully. Criteo ultimately decided to work with Gemini Solutions because of the team’s high level of expertise, entrepreneurial spirit and ability to quickly adapt to new and innovative technologies. With this partnership, Gemini Solutions and Criteo are building a strong relationship where both companies will benefit from an exchange of experience and ideas.
Diarmuid Gill, Vice President of R&D Platforms at Criteo, noted, “Gemini's capabilities made them a natural choice as a technology partner. Gemini has shown an excellent ability to recruit top class engineers at very short notice, providing flexibility for Criteo to ramp up new or existing projects very quickly.”
Gemini Solutions’ high quality of IT service has attracted the attention of companies ranging from multinational, established businesses to innovative new startups. In addition to Criteo, the Gemini Solutions’ portfolio of clients has included Cisco, Microsoft, Yummly, Xoom, IDEO, Scintera and BlaBlaCar, among others.
Gemini Solutions’ CEO Theo Nissim noted, “Criteo placing its trust in Gemini Solutions validates the vision this company was based upon: that our most important asset consists of our team and their high level of expertise. Investing from the beginning in this idea has paid off in the long run and today, top clients are choosing Gemini Solutions as their technology partner.”
“Kurbo wanted to be able to scale the company quickly when the need arose and recognized that hiring high-quality developers in Silicon Valley would be very difficult due to the continued shortage of software engineers and fierce competition from other companies. To solve this issue, Kurbo considered the option of working with international outside consultants.”
“Today’s mobile usage landscape creates a new set of challenges for companies including more competition than ever for users to choose and use their applications. As a result, companies are racing to develop apps to take advantage of this growth, but many don’t have the right analytics in place to adequately measure their effectiveness.”
“Quality Assurance (QA) engineers working at consultancy companies should embrace trying new technologies and solving problems. This role is best defined by two words: variety and challenges. QA engineers at consultancy companies must pay great attention to detail and check all of their actions meticulously to make sure everything is being done correctly.”
“Whether your company is just getting started or has been in business for years, selecting and building the right team makes a significant impact on your output quality, team morale and retention.”
“Software development has undergone a massive transformation in the last two decades. From the first wave of breakthrough do-it-all PC applications such as Lotus 1-2-3 and Microsoft Office, to the launch of the first iPhone and its all-new “app” category, to the recent release of the iWatch and its projected evolution of apps, developers have never been more in demand to support these new technologies.”